Tips for Increasing Google AdSense Earnings

      Tips for Increasing Google AdSense Earnings

With MonsterInsights in your toolkit, let’s look at how you can grow your AdSense revenue.

1. Create High-Quality Content

The best way of getting more clicks and increasing your revenue is by creating valuable content for your visitors. By generating traffic, you are increasing your chances of getting clicks. And by attracting people, your site becomes attractive for advertisers.

At this point, you may ask how can you create great content? A simple place to start is to look at the blogs that already drive traffic to your site.

2. Follow Ad Placement Best Practices

If you’re running a WordPress blog, below are a few placement best practices that are worth trying to maximize your earnings:

Homepage:

In order to increase the click-through rate (CTR), Google recommends you use 728×90 leaderboard image ad unit above the fold of your homepage and below the main navigation bar

Depending on the page length, you may also use a vertical ad unit with the same size (728×90) in the middle or at the end of the homepage

Test different ad units– either 160×600 wide skyscraper or 300×250 medium rectangle in your sidebar